Ashley Adair founded Beguiled Books, Seattle’s original romance bookstore, in 2024. Beguiled has been mobile since Valentine’s weekend 2025 and launched their brick-and-mortar location in Pioneer Square in November 2025. Whether you’re into new releases, gently-loved favorites, vintage treasures, bookish goods, or our best-selling blind date books, Beguiled has something sure to make your heart skip a beat.
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