Annie Paladino founded Paladino Strength in 2019 with one major philosophy in mind: to focus on what our bodies do, not what they look like. She began her own lifting journey in 2008 and gradually realized that it making her body stronger, not smaller, would lead to improving her life and her goals. Annie is committed to helping her clients realize that there is no aesthetic requirement for being strong– everyone deserves to feel powerful and confident.
Annie understands that gyms feel especially intimidating for certain groups of people, so she works to ensure Paladino Strength is a “come as you are environment.” You won’t have to worry about any random gym bros offering unsolicited advice. If you’re still feeling nervous, Annie offers online coaching with up to three personalized sessions a week, complete with weekly check-ins and unlimited email support.