AANHPI Heritage Month 2023

SpendLikeItMatters at Asian American Native Hawaiian and Pacific Islanders (AANHPI) owned businesses as part of your AANHPI Heritage Month 2023 celebration!

AANHPI Heritage Month is an opportunity to celebrate the diverse cultures, traditions, and histories of AANHPI communities and to acknowledge the challenges and discrimination they have faced throughout history. This month serves as a reminder of the important role that AANHPI communities have played and continues to play in shaping American society and culture.

To create our AANHPI Heritage Month design, we worked with Seattle-based artist Toka Valu, who was inspired by the many journeys Pasifika people have traveled in search of opportunities.

“This piece represents the many journeys Pasifika people have traveled in search of opportunities. Stylistically, the illustration is inspired by Tongan ngatu (traditional Tongan bark cloth) mark-making hence the bits of “paint” bleeding outside the lines. The shoppers are dressed in Tongan Sunday best, the young man in more traditional attire, and the young woman in more contemporary though her dress print shows she is still very grounded in her cultural roots. The patterns behind the shoppers have specific names each embodying the values we share as a Pasifika community helping us keep our cultures alive and thriving wherever we are. Collectively, these pattern motifs stretch far into a distant past that helps guide our journey toward the future especially in that of small business ownership by Pasifika communities thereby enriching the cultural fabric of the Pacific NW.”


Seattle Seahawks, Seattle Sounders FC, Seattle Mariners, Seattle Storm, Seattle Kraken, OL Reign logos

We’ve teamed up with Seattle Mariners, Seattle Storm, Seattle Sounders FC, OL Reign, Seattle Seahawks, and Seattle Kraken to encourage fans and friends to explore and #SpendLikeItMatters in support of the AANHPI-owned small businesses at the heart of our communities.

Receipt & Receive

Upload your receipts when you #SpendLikeItMatters at small AANHPI-owned businesses, and you’ll get a chance to win prizes from some of your favorite Seattle sports teams. Seattle Kraken, Seattle Sounders FC, Seattle Storm, Seattle Seahawks, OL Reign, Seattle Mariners, and Intentionalist want to encourage the community to buy from local AANHPI-owned small businesses throughout Asian American Native Hawaiian and Pacific Islanders Heritage Month and beyond.

Our goal is $30,000 in receipts uploaded from AANHPI-owned businesses — help us reach our goal by uploading your receipts today!

AANHPI Heritage Month Marketplace

Our AANHPI Month Marketplace includes a variety of items from dozens of AANHPI-owned small businesses. Explore gift certificates, self-care services, and more, and check back regularly, as new items are being added every day!

Sounders FC at Rainier Teriyaki

Join us Wednesday, May 3rd at 2 PM with Seattle Sounders FC at Rainier Teriyaki in Mount Baker. Keep an eye on our social media and newsletter to learn more!

Seattle Seahawks at Le’s Deli

Join us Wednesday, May 17th from 11-1 PM with The Seattle Seahawks at Le’s Deli & Bakery in Rainier Valley. Keep an eye on our social media and newsletter to learn more!


We’re also celebrating Asian American Native Hawaiian and Pacific Islanders Heritage Month with BECU. Learn more about the Equity in Action small business tabs and how BECU members can enjoy free eats and treats from AANHPI-owned small businesses.


Keep an eye on our blog and our Instagram and Facebook as we announce additional ways we’re celebrating AANHPI Heritage Month throughout May!


If intentional spending isn’t in the cards today, consider writing a recommendation on the Intentionalist listing page of an AANHPI-owned business you love. Share some words of appreciation and be the reason a business owner’s day is a little bit brighter!

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